Franchise Facts Report → brands → Urban Float
Urban Float franchise — is it worth it?
High risk Significant turnover
Urban Float is a health & wellness brand with a very small, shrinking footprint.
Everything below is free, read straight off Urban Float's registered filing, with where the numbers land against health & wellness peers. Weighing Urban Float against other options? Get a free shortlist of franchises that fit your budget.
Figures above are as disclosed in Urban Float's most recent FDD (registered 2023). Source: California Dept. of Financial Protection and Innovation — Franchise Registration · filing app-27823 — check it yourself. See every other California-registered franchise.
Considering Urban Float? See what else fits your budget
Tell us your budget and the industries you're open to. We'll match you with 5–10 franchises whose own FDDs fit — ranked by earnings disclosure, growth and closure rate — and email you the list. Urban Float will be on it if it fits.
Urban Float franchise profit — what the FDD discloses
Plainly: Urban Float does not disclose franchise profit or revenue. Its most recent FDD makes no Item 19 financial performance representation, so there is no franchisor-backed earnings figure for Urban Float — any number quoted elsewhere is an estimate, not a disclosure. The absence is itself worth weighing (57% of health & wellness franchisors in our corpus do disclose); the fees, litigation and outlet churn Urban Float's FDD does contain are on this page. For brands that put earnings on paper, see Health & wellness franchises with disclosed Item 19 earnings.
Urban Float lawsuits & legal history (FDD Item 3)
Urban Float's most recently filed Franchise Disclosure Document (2023) does disclose 1 legal proceeding in Item 3 . Item 3 is the item where a franchisor must put its material legal history on the record. Two things it is not: it covers the franchisor and its predecessors, parents and affiliates, so a disclosed case is not necessarily a suit against Urban Float itself; and a disclosure is a fact, not a finding of wrongdoing — most entries are contract disputes with former franchisees, which every large system accumulates. Item 3 of the source FDD describes each case.
Urban Float closures & failure rate
Before you sign, Urban Float will hand you a list of current owners to call as references — and they choose who's on that list. It won't include the owners who quit, got bought out, or were forced out last year. The FDD does report that number, even though the reference list leaves those people off. Below is what Urban Float's most recent filing shows, and whether it's normal for a health & wellness of this kind.
The closest thing an FDD has to a failure rate is Item 20 — outlet openings, closures, terminations and non-renewals, reported by the franchisor. Urban Float's latest tables show significant franchisee turnover. Its franchised-outlet closure rate — closures, terminations and non-renewals against outlets — is 20%, against a health & wellness median of 2.5% — worse than the category. Net franchised outlets moved -1 to 4 in the latest reported year.
Who owns Urban Float?
Urban Float's franchise is offered by Urban Float Opportunities, LLC — the franchisor named on the cover of its most recently filed Franchise Disclosure Document (2023), and the entity a franchisee actually signs with. That name comes straight off the filing at CA DFPI; it identifies the franchisor, not necessarily the ultimate parent company behind it.
Health & wellness franchises at a similar investment level
Anyone weighing Urban Float is really weighing it against the other brands their money could go into. These are the closest by total initial investment (FDD Item 7), each with its own FDD-based page.
Urban Float franchise — frequently asked
Who owns Urban Float — who is the franchisor?
Urban Float's most recently filed FDD (2023) names Urban Float Opportunities, LLC as the franchisor — the entity you would actually sign the franchise agreement with, as stated on the disclosure document itself. A registry filing names the franchisor, not necessarily its ultimate parent company.
How much does a Urban Float franchise cost?
Urban Float's most recently filed FDD (Item 7) puts the total estimated initial investment at $4,000 – $15,000, with an initial franchise fee of $40,000 and a 7.5% royalty. That price is the franchisor's own estimate of what it takes to open, not a quote. Against health & wellness peers it sits in the top quartile (median $393,675).
How much profit does a Urban Float franchise make?
Urban Float makes no Item 19 financial performance representation, so there is no franchisor-disclosed revenue or profit figure for Urban Float at all — and profit would never be disclosed even where earnings are, because it depends on your rent, labor and how you operate. Any profit figure quoted elsewhere is an estimate, not a disclosure.
Does Urban Float disclose financial performance (Item 19)?
No — Urban Float's most recent FDD makes no Item 19 financial performance representation. Its absence is worth weighing: 57% of health & wellness franchisors in our corpus do disclose.
Are there lawsuits against Urban Float?
Urban Float's most recently filed FDD (2023) discloses 1 legal proceeding in Item 3. Item 3 covers the franchisor, its predecessors, parents and affiliates — so a disclosed case is not necessarily a suit against Urban Float itself, and a disclosure is not a finding of wrongdoing.
Is Urban Float a good franchise to buy?
Nobody can answer that from Urban Float's numbers alone — it comes down to how its investment, earnings, litigation and franchisee churn stack up against health & wellness peers and against your own budget. Our read on this filing is high risk. Every figure behind that read is on this page for free. If you're comparing options, the free shortlist on this page matches you with 5–10 franchises that fit your budget and industry.
Get a free email when something changes on Urban Float or health & wellness: a new FDD registration, a new lawsuit, an outlet count that shifts, or Item 19 earnings going from undisclosed to disclosed. Pulled straight from the same state registries this page is built on.