Franchise Facts Report

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American Freight franchise — is it worth it?

FDD-based assessment · registered 2023

Medium risk

American Freight is a retail franchise in the furniture and appliance sector.

American Freight's filing is one of the thin ones — several of the tables below didn't machine-read cleanly, and we'd rather show you that than assert numbers we haven't verified. The methodology page explains what we do and don't read, and the source FDD itself is linked at the bottom of this page.

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Total initial investment
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FDD Item 7
Initial franchise fee
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FDD Item 5
Royalty
—
FDD Item 6
Item 19 earnings
Not determined
Item 19 not machine-read
Litigation (Item 3)
Not determined
Item 3 not machine-read

Figures above are as disclosed in American Freight's most recent FDD (registered 2023). Source: California Dept. of Financial Protection and Innovation — Franchise Registration · filing app-28092 — check it yourself. See every other California-registered franchise.

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American Freight franchise profit — what the FDD discloses

We do not publish an earnings answer for American Freight. Item 19 — the section where a franchisor may disclose unit revenue — could not be read reliably out of this particular filing, and "this brand publishes no earnings figures" is a claim about the franchisor that we are not willing to make on a failed parse. Item 19 of the source FDD is the place to check. Either way, no FDD discloses profit: any "American Freight franchise profit" figure quoted elsewhere is someone's estimate. The fees, litigation and outlet churn American Freight's FDD does contain are on this page, and the methodology page explains what we do and do not machine-read.

American Freight lawsuits & legal history (FDD Item 3)

We do not publish a litigation answer for American Freight. Item 3 could not be read reliably from this particular filing, and a claim that a company has no legal history is not one to make on a failed parse — so we say we do not know instead. Item 3 of the FDD itself is the place to check; the methodology page explains what we do and do not machine-read.

American Freight closures & failure rate

Before you sign, American Freight will hand you a list of current owners to call as references — and they choose who's on that list. It won't include the owners who quit, got bought out, or were forced out last year. The FDD does report that number, even though the reference list leaves those people off. Below is what American Freight's most recent filing shows, and whether it's normal for a franchise of this kind.

The closest thing an FDD has to a failure rate is Item 20 — outlet openings, closures, terminations and non-renewals, reported by the franchisor. American Freight's outlet tables did not machine-read cleanly; Item 20 of the source FDD has them.

Who owns American Freight?

American Freight's franchise is offered by American Freight Franchisor, LLC — the franchisor named on the cover of its most recently filed Franchise Disclosure Document (2023), and the entity a franchisee actually signs with. That name comes straight off the filing at CA DFPI; it identifies the franchisor, not necessarily the ultimate parent company behind it.

Other franchises at a similar investment level

Anyone weighing American Freight is really weighing it against the other brands their money could go into. These are the closest by total initial investment (FDD Item 7), each with its own FDD-based page.

30 Minute Hit$15,000 – $75,000AmeriCare$33,599 – $68,599America's Swimming Pool Company$41,048 – $125,121 · Item 19 disclosed212 Contender eSports$195,980 – $406,030Amazing Lash Studio$224,659 – $482,528 · Item 19 disclosed180 Water$186,111 – $712,6401-800-FLOWERS/1-800-FLOWERS.COM$258,500 – $932,5001-800-TEXTILES$358,200 – $939,000 · Item 19 disclosed2 Hours of Freedom$465,623 – $892,693 · Item 19 disclosed1-800-FLOWERSinvestment not disclosed1Heart Caregiver Servicesinvestment not disclosed · Item 19 disclosedAmerican Poolplayers Associationinvestment not disclosed

American Freight franchise — frequently asked

Who owns American Freight — who is the franchisor?

American Freight's most recently filed FDD (2023) names American Freight Franchisor, LLC as the franchisor — the entity you would actually sign the franchise agreement with, as stated on the disclosure document itself. A registry filing names the franchisor, not necessarily its ultimate parent company.

How much does a American Freight franchise cost?

American Freight's most recently filed FDD (Item 7) puts the total estimated initial investment at a range disclosed in Item 7. That price is the franchisor's own estimate of what it takes to open, not a quote.

How much profit does a American Freight franchise make?

No FDD discloses profit — it depends on your rent, labor and how you operate, so any American Freight profit figure quoted elsewhere is an estimate. On revenue we do not have an answer for American Freight: Item 19 could not be read reliably from this filing, so we do not publish one either way. Item 19 of the source FDD is the place to check.

Does American Freight disclose financial performance (Item 19)?

We do not publish an answer for American Freight. Item 19 could not be read reliably out of this particular filing, and we would rather say so than assert that a franchisor publishes no earnings figures when we have not verified it. Item 19 of the source FDD is the place to check.

Are there lawsuits against American Freight?

We do not publish a litigation answer for American Freight: Item 3 could not be read reliably from this filing, and we would rather say so than assert a clean record we have not verified. Item 3 of the FDD itself is the place to check.

Is American Freight a good franchise to buy?

Nobody can answer that from American Freight's numbers alone — it comes down to how its investment, earnings, litigation and franchisee churn stack up against category peers and against your own budget. Our read on this filing is medium risk. Every figure behind that read is on this page for free. If you're comparing options, the free shortlist on this page matches you with 5–10 franchises that fit your budget and industry.

Just watching American Freight?

Get a free email when something changes on American Freight or this category: a new FDD registration, a new lawsuit, an outlet count that shifts, or Item 19 earnings going from undisclosed to disclosed. Pulled straight from the same state registries this page is built on.

This report compiles and structures publicly filed Franchise Disclosure Document (FDD) data from state franchise registrations. It is not legal, financial, or investment advice, is not affiliated with or endorsed by any franchisor, and does not replace reading the full FDD or consulting a franchise attorney or accountant. All figures are as disclosed by the franchisor in its most recent registered FDD. Item 19 financial performance representations are made at the franchisor’s option and may be absent or limited.