Franchise Facts Report → brands → Hotel Indigo
Hotel Indigo franchise — is it worth it?
Low risk Growing network Item 19 disclosed
Hotel Indigo, a brand in the travel and hospitality sector, presents a low-risk profile with a growing network and transparent financial disclosures.
Everything below is free, read straight off Hotel Indigo's registered filing, with where the numbers land against travel & hospitality peers. Weighing Hotel Indigo against other options? Get a free shortlist of franchises that fit your budget.
Figures above are as disclosed in Hotel Indigo's most recent FDD (registered 2026). Source: Wisconsin Dept. of Financial Institutions — Franchise Registration · filing 640802 — check it yourself. See every other Wisconsin-registered franchise.
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Tell us your budget and the industries you're open to. We'll match you with 5–10 franchises whose own FDDs fit — ranked by earnings disclosure, growth and closure rate — and email you the list. Hotel Indigo will be on it if it fits.
How much does a Hotel Indigo franchise make?
Hotel Indigo is one of the franchisors that answers this on the record: its most recent FDD makes an Item 19 financial performance representation — actual unit earnings figures, disclosed by the franchisor itself. The headline figure did not machine-read cleanly from this filing, so we don't print one; Item 19 of the source FDD has the tables. See every travel & hospitality brand that discloses earnings in the Hotel, travel & hospitality franchises with disclosed Item 19 earnings ranking.
Hotel Indigo franchise profit vs. revenue
Revenue is not profit. An Item 19 almost always reports sales — what a location takes in — not what an owner keeps. Out of that number come Hotel Indigo's 5% royalty, the ad fund, rent, payroll, supplies and debt service. No FDD tells you a Hotel Indigo franchise's profit, because profit depends on your site, your rent and how you run it — so treat any "Hotel Indigo franchise profit" figure quoted elsewhere as someone's estimate, not a disclosure.
Hotel Indigo lawsuits & legal history (FDD Item 3)
Hotel Indigo's most recently filed Franchise Disclosure Document (2026) does disclose legal proceedings in Item 3 . Item 3 is the item where a franchisor must put its material legal history on the record. Two things it is not: it covers the franchisor and its predecessors, parents and affiliates, so a disclosed case is not necessarily a suit against Hotel Indigo itself; and a disclosure is a fact, not a finding of wrongdoing — most entries are contract disputes with former franchisees, which every large system accumulates. Item 3 of the source FDD describes each case.
Hotel Indigo closures & failure rate
Before you sign, Hotel Indigo will hand you a list of current owners to call as references — and they choose who's on that list. It won't include the owners who quit, got bought out, or were forced out last year. The FDD does report that number, even though the reference list leaves those people off. Below is what Hotel Indigo's most recent filing shows, and whether it's normal for a travel & hospitality of this kind.
The closest thing an FDD has to a failure rate is Item 20 — outlet openings, closures, terminations and non-renewals, reported by the franchisor. Hotel Indigo's latest tables show a growing franchised network. Its franchised-outlet closure rate — closures, terminations and non-renewals against outlets — is 0%, against a travel & hospitality median of 4.1% — at or better than the category. Net franchised outlets moved +4 to 74 in the latest reported year.
Who owns Hotel Indigo?
Hotel Indigo's franchise is offered by HOLIDAY HOSPITALITY FRANCHISING, LLC — the franchisor named on the cover of its most recently filed Franchise Disclosure Document (2026), and the entity a franchisee actually signs with. That name comes straight off the filing at WI DFI; it identifies the franchisor, not necessarily the ultimate parent company behind it. The same franchisor files separate FDDs for other brands, which is worth knowing — sibling brands share a franchise-support organization but disclose their own numbers:
Travel & hospitality franchises at a similar investment level
Anyone weighing Hotel Indigo is really weighing it against the other brands their money could go into. These are the closest by total initial investment (FDD Item 7), each with its own FDD-based page.
Hotel Indigo franchise — frequently asked
Who owns Hotel Indigo — who is the franchisor?
Hotel Indigo's most recently filed FDD (2026) names HOLIDAY HOSPITALITY FRANCHISING, LLC as the franchisor — the entity you would actually sign the franchise agreement with, as stated on the disclosure document itself. The same franchisor also files FDDs for Atwell Suites, avid hotels, Candlewood Suites, Crowne Plaza Hotels & Resorts, EVEN Hotels, Garner, Holiday Inn Express;, Holiday Inn;, Intercontinental Hotels & Resorts, Noted Collection, Ruby Hotels, Staybridge Suites, Vignette Collection, voco. A registry filing names the franchisor, not necessarily its ultimate parent company.
How much does a Hotel Indigo franchise cost?
Hotel Indigo's most recently filed FDD (Item 7) puts the total estimated initial investment at $9,316,623 – $48,510,839 and a 5% royalty. That price is the franchisor's own estimate of what it takes to open, not a quote. Against travel & hospitality peers it sits in the bottom quartile (median $3,332,700).
How much profit does a Hotel Indigo franchise make?
Hotel Indigo discloses unit earnings in Item 19, but that figure is revenue — sales — not profit. Royalties (5% of gross for Hotel Indigo), the ad fund, rent, payroll and supplies all come out of it, and no FDD discloses what an owner nets. Any Hotel Indigo franchise profit number quoted elsewhere is an estimate.
Does Hotel Indigo disclose financial performance (Item 19)?
Yes — Hotel Indigo reports unit-level earnings in Item 19. The headline figure did not machine-read cleanly, so check Item 19 of the source FDD for the numbers.
Are there lawsuits against Hotel Indigo?
Hotel Indigo's most recently filed FDD (2026) discloses legal proceedings in Item 3. Item 3 covers the franchisor, its predecessors, parents and affiliates — so a disclosed case is not necessarily a suit against Hotel Indigo itself, and a disclosure is not a finding of wrongdoing.
Is Hotel Indigo a good franchise to buy?
Nobody can answer that from Hotel Indigo's numbers alone — it comes down to how its investment, earnings, litigation and franchisee churn stack up against travel & hospitality peers and against your own budget. Our read on this filing is low risk. Every figure behind that read is on this page for free. If you're comparing options, the free shortlist on this page matches you with 5–10 franchises that fit your budget and industry.
Get a free email when something changes on Hotel Indigo or travel & hospitality: a new FDD registration, a new lawsuit, an outlet count that shifts, or Item 19 earnings going from undisclosed to disclosed. Pulled straight from the same state registries this page is built on.