Franchise Facts Report → brands → Massageluxe
Massageluxe franchise — is it worth it?
Low risk Growing network Item 19 disclosed
MassageLuxe is a health & wellness franchise with an initial investment ranging from $570,900 to $799,000.
Everything below is free, read straight off Massageluxe's registered filing, with where the numbers land against health & wellness peers. Weighing Massageluxe against other options? Get a free shortlist of franchises that fit your budget.
Figures above are as disclosed in Massageluxe's most recent FDD (registered 2025). Source: Minnesota Dept. of Commerce — CARDS franchise registrations · filing 35185-202512-03 — check it yourself. See every other Minnesota-registered franchise.
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How much does a Massageluxe franchise make?
Massageluxe is one of the franchisors that answers this on the record: its most recent FDD makes an Item 19 financial performance representation — actual unit earnings figures, disclosed by the franchisor itself. The headline figure is $881,130 in average unit revenue — read it alongside what Item 19 says about which units it covers (often only mature or top-performing locations). See every health & wellness brand that discloses earnings in the Health & wellness franchises with disclosed Item 19 earnings ranking.
Massageluxe franchise profit vs. revenue
Revenue is not profit. An Item 19 almost always reports sales — what a location takes in — not what an owner keeps. Out of that number come the royalty, the ad fund, rent, payroll, supplies and debt service. No FDD tells you a Massageluxe franchise's profit, because profit depends on your site, your rent and how you run it — so treat any "Massageluxe franchise profit" figure quoted elsewhere as someone's estimate, not a disclosure.
Massageluxe lawsuits & legal history (FDD Item 3)
Massageluxe's most recently filed Franchise Disclosure Document (2025) does disclose 3 legal proceedings in Item 3 . Item 3 is the item where a franchisor must put its material legal history on the record. Two things it is not: it covers the franchisor and its predecessors, parents and affiliates, so a disclosed case is not necessarily a suit against Massageluxe itself; and a disclosure is a fact, not a finding of wrongdoing — most entries are contract disputes with former franchisees, which every large system accumulates. Item 3 of the source FDD describes each case.
Massageluxe closures & failure rate
Before you sign, Massageluxe will hand you a list of current owners to call as references — and they choose who's on that list. It won't include the owners who quit, got bought out, or were forced out last year. The FDD does report that number, even though the reference list leaves those people off. Below is what Massageluxe's most recent filing shows, and whether it's normal for a health & wellness of this kind.
The closest thing an FDD has to a failure rate is Item 20 — outlet openings, closures, terminations and non-renewals, reported by the franchisor. Massageluxe's latest tables show a growing franchised network. Its franchised-outlet closure rate — closures, terminations and non-renewals against outlets — is 0%, against a health & wellness median of 2.5% — at or better than the category. Net franchised outlets moved +6 to 92 in the latest reported year.
Who owns Massageluxe?
Massageluxe's franchise is offered by MASSAGE LUXE INTERNATIONAL, LLC — the franchisor named on the cover of its most recently filed Franchise Disclosure Document (2025), and the entity a franchisee actually signs with. That name comes straight off the filing at MN CARDS; it identifies the franchisor, not necessarily the ultimate parent company behind it.
Health & wellness franchises at a similar investment level
Anyone weighing Massageluxe is really weighing it against the other brands their money could go into. These are the closest by total initial investment (FDD Item 7), each with its own FDD-based page.
Massageluxe franchise — frequently asked
Who owns Massageluxe — who is the franchisor?
Massageluxe's most recently filed FDD (2025) names MASSAGE LUXE INTERNATIONAL, LLC as the franchisor — the entity you would actually sign the franchise agreement with, as stated on the disclosure document itself. A registry filing names the franchisor, not necessarily its ultimate parent company.
How much does a Massageluxe franchise cost?
Massageluxe's most recently filed FDD (Item 7) puts the total estimated initial investment at $570,900 – $799,000. That price is the franchisor's own estimate of what it takes to open, not a quote. Against health & wellness peers it sits in the lower quartile (median $393,675).
How much profit does a Massageluxe franchise make?
Massageluxe discloses unit earnings in Item 19, but that figure is revenue — sales — not profit. Royalties, the ad fund, rent, payroll and supplies all come out of it, and no FDD discloses what an owner nets. Any Massageluxe franchise profit number quoted elsewhere is an estimate. The headline figure Massageluxe discloses is $881,130 in average unit revenue.
Does Massageluxe disclose financial performance (Item 19)?
Yes — Massageluxe reports unit-level earnings in Item 19. The headline figure is $881,130 in average unit revenue, as the franchisor states it.
Are there lawsuits against Massageluxe?
Massageluxe's most recently filed FDD (2025) discloses 3 legal proceedings in Item 3. Item 3 covers the franchisor, its predecessors, parents and affiliates — so a disclosed case is not necessarily a suit against Massageluxe itself, and a disclosure is not a finding of wrongdoing.
Is Massageluxe a good franchise to buy?
Nobody can answer that from Massageluxe's numbers alone — it comes down to how its investment, earnings, litigation and franchisee churn stack up against health & wellness peers and against your own budget. Our read on this filing is low risk. Every figure behind that read is on this page for free. If you're comparing options, the free shortlist on this page matches you with 5–10 franchises that fit your budget and industry.
Get a free email when something changes on Massageluxe or health & wellness: a new FDD registration, a new lawsuit, an outlet count that shifts, or Item 19 earnings going from undisclosed to disclosed. Pulled straight from the same state registries this page is built on.