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Home Instead franchise — is it worth it?

Senior & home care · FDD-based assessment · registered 2026

Medium risk Growing network Item 19 disclosed

Home Instead is a senior and home care franchise with an initial investment ranging from $92,640 to $350,550.

Everything below is free, read straight off Home Instead's registered filing, with where the numbers land against senior & home care peers. Weighing Home Instead against other options? Get a free shortlist of franchises that fit your budget.

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Total initial investment
$92,640 – $350,550
Bottom quartile for senior & home care · median $138,513
Initial franchise fee
$54,000
FDD Item 5
Royalty
5%
FDD Item 6
Item 19 earnings
$2,750,875
avg unit revenue, as disclosed
Litigation (Item 3)
8 cases
in Item 3
Outlet network
626 units
+7 last year

Figures above are as disclosed in Home Instead's most recent FDD (registered 2026). Source: Wisconsin Dept. of Financial Institutions — Franchise Registration · filing 641380 — check it yourself. See every other Wisconsin-registered franchise.

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How much does a Home Instead franchise make?

Home Instead is one of the franchisors that answers this on the record: its most recent FDD makes an Item 19 financial performance representation — actual unit earnings figures, disclosed by the franchisor itself. The headline figure is $2,750,875 in average unit revenue — read it alongside what Item 19 says about which units it covers (often only mature or top-performing locations). See every senior & home care brand that discloses earnings in the Senior & home care franchises with disclosed Item 19 earnings ranking.

Home Instead franchise profit vs. revenue

Revenue is not profit. An Item 19 almost always reports sales — what a location takes in — not what an owner keeps. Out of that number come Home Instead's 5% royalty, the ad fund, rent, payroll, supplies and debt service. No FDD tells you a Home Instead franchise's profit, because profit depends on your site, your rent and how you run it — so treat any "Home Instead franchise profit" figure quoted elsewhere as someone's estimate, not a disclosure. On $2,750,875 of revenue, a 5% royalty alone is about $137,544 a year before any other cost.

Home Instead lawsuits & legal history (FDD Item 3)

Home Instead's most recently filed Franchise Disclosure Document (2026) does disclose 8 legal proceedings in Item 3 . Item 3 is the item where a franchisor must put its material legal history on the record. Two things it is not: it covers the franchisor and its predecessors, parents and affiliates, so a disclosed case is not necessarily a suit against Home Instead itself; and a disclosure is a fact, not a finding of wrongdoing — most entries are contract disputes with former franchisees, which every large system accumulates. 8 of those proceedings were brought by franchisees against the franchisor — the split that actually matters, because franchisees suing their franchisor is the signal a buyer is looking for. Item 3 of the source FDD describes each case.

Home Instead closures & failure rate

Before you sign, Home Instead will hand you a list of current owners to call as references — and they choose who's on that list. It won't include the owners who quit, got bought out, or were forced out last year. The FDD does report that number, even though the reference list leaves those people off. Below is what Home Instead's most recent filing shows, and whether it's normal for a senior & home care of this kind.

The closest thing an FDD has to a failure rate is Item 20 — outlet openings, closures, terminations and non-renewals, reported by the franchisor. Home Instead's latest tables show a growing franchised network. Net franchised outlets moved +7 to 626 in the latest reported year.

Who owns Home Instead?

Home Instead's franchise is offered by Home Instead, Inc. — the franchisor named on the cover of its most recently filed Franchise Disclosure Document (2026), and the entity a franchisee actually signs with. That name comes straight off the filing at WI DFI; it identifies the franchisor, not necessarily the ultimate parent company behind it.

Senior & home care franchises at a similar investment level

Anyone weighing Home Instead is really weighing it against the other brands their money could go into. These are the closest by total initial investment (FDD Item 7), each with its own FDD-based page.

Happier at Home$101,125 – $143,425 · Item 19 disclosedHome Halo$92,900 – $153,800Homewatch CareGivers$142,890 – $194,080 · Item 19 disclosedA Better Solution in Home Care$126,890 – $235,350 · Item 19 disclosedHallmark Homecare$109,500 – $279,500 · Item 19 disclosedSeva Senior Home Care$114,500 – $277,000 · Item 19 disclosedSolenvia$120,003 – $286,155 · Item 19 disclosedFirstLight Home Care$151,425 – $256,380 · Item 19 disclosedSenior Helpers$176,500 – $231,500 · Item 19 disclosedHome Matters Care Giving (AR)$204,500 – $220,700Boost; Boost Home Healthcare$162,650 – $337,750Elder-Well$106,400 – $406,300 · Item 19 disclosed

Home Instead franchise — frequently asked

Who owns Home Instead — who is the franchisor?

Home Instead's most recently filed FDD (2026) names Home Instead, Inc. as the franchisor — the entity you would actually sign the franchise agreement with, as stated on the disclosure document itself. A registry filing names the franchisor, not necessarily its ultimate parent company.

How much does a Home Instead franchise cost?

Home Instead's most recently filed FDD (Item 7) puts the total estimated initial investment at $92,640 – $350,550, with an initial franchise fee of $54,000 and a 5% royalty. That price is the franchisor's own estimate of what it takes to open, not a quote. Against senior & home care peers it sits in the bottom quartile (median $138,513).

How much profit does a Home Instead franchise make?

Home Instead discloses unit earnings in Item 19, but that figure is revenue — sales — not profit. Royalties (5% of gross for Home Instead), the ad fund, rent, payroll and supplies all come out of it, and no FDD discloses what an owner nets. Any Home Instead franchise profit number quoted elsewhere is an estimate. The headline figure Home Instead discloses is $2,750,875 in average unit revenue.

Does Home Instead disclose financial performance (Item 19)?

Yes — Home Instead reports unit-level earnings in Item 19. The headline figure is $2,750,875 in average unit revenue, as the franchisor states it.

Are there lawsuits against Home Instead?

Home Instead's most recently filed FDD (2026) discloses 8 legal proceedings in Item 3. Item 3 covers the franchisor, its predecessors, parents and affiliates — so a disclosed case is not necessarily a suit against Home Instead itself, and a disclosure is not a finding of wrongdoing. 8 of the disclosed proceedings were brought by franchisees against the franchisor.

Is Home Instead a good franchise to buy?

Nobody can answer that from Home Instead's numbers alone — it comes down to how its investment, earnings, litigation and franchisee churn stack up against senior & home care peers and against your own budget. Our read on this filing is medium risk. Every figure behind that read is on this page for free. If you're comparing options, the free shortlist on this page matches you with 5–10 franchises that fit your budget and industry.

Just watching Home Instead?

Get a free email when something changes on Home Instead or senior & home care: a new FDD registration, a new lawsuit, an outlet count that shifts, or Item 19 earnings going from undisclosed to disclosed. Pulled straight from the same state registries this page is built on.

This report compiles and structures publicly filed Franchise Disclosure Document (FDD) data from state franchise registrations. It is not legal, financial, or investment advice, is not affiliated with or endorsed by any franchisor, and does not replace reading the full FDD or consulting a franchise attorney or accountant. All figures are as disclosed by the franchisor in its most recent registered FDD. Item 19 financial performance representations are made at the franchisor’s option and may be absent or limited.