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French Florist franchise — is it worth it?

Retail · FDD-based assessment · registered 2026

Medium risk Item 19 disclosed

French Florist is a retail franchise opportunity with an initial investment ranging from $242,675 to $398,675.

Everything below is free, read straight off French Florist's registered filing. The $99 report is the part a single FDD can't give you: the earnings figures themselves, and where every number lands against retail peers.

Get the full report — $99what's inside ↓
Total initial investment
$242,675 – $398,675
Above the retail median · median $319,750
Initial franchise fee
$45,000
FDD Item 5
Royalty
6%
FDD Item 6
Item 19 earnings
Disclosed
figures locked
Litigation (Item 3)
Not determined
Item 3 not machine-read
The full French Florist report — $99

The numbers above tell you what French Florist discloses. The report tells you whether that's good:

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Figures above are as disclosed in French Florist's most recent FDD (registered 2026). Source: Wisconsin Dept. of Financial Institutions — Franchise Registration · filing 642234 — check it yourself. The Item 19 figures, where each number ranks against peers, and the litigation & churn detail are in the full report.

How much does a French Florist franchise make?

French Florist is one of the franchisors that answers this on the record: its most recent FDD makes an Item 19 financial performance representation — actual unit earnings figures, disclosed by the franchisor itself. The average revenue French Florist reports, what that figure does and doesn't include, and where it ranks against retail peers are in the full report. See every retail brand that discloses earnings in the Retail franchises with disclosed Item 19 earnings ranking.

French Florist franchise profit vs. revenue

Revenue is not profit. An Item 19 almost always reports sales — what a location takes in — not what an owner keeps. Out of that number come French Florist's 6% royalty, the ad fund, rent, payroll, supplies and debt service. No FDD tells you a French Florist franchise's profit, because profit depends on your site, your rent and how you run it — so treat any "French Florist franchise profit" figure quoted elsewhere as someone's estimate, not a disclosure. The full report sets French Florist's disclosed revenue against its total ongoing fee load, so you can see what that revenue has to cover before anything reaches you.

French Florist lawsuits & legal history (FDD Item 3)

We do not publish a litigation answer for French Florist. Item 3 could not be read reliably from this particular filing, and a claim that a company has no legal history is not one to make on a failed parse — so we say we do not know instead. Item 3 of the FDD itself is the place to check; the methodology page explains what we do and do not machine-read.

French Florist closures & failure rate

Before you sign, French Florist will hand you a list of current owners to call as references — and they choose who's on that list. It won't include the owners who quit, got bought out, or were forced out last year. The FDD does report that number, even though the reference list leaves those people off. Below is what French Florist's most recent filing shows, and whether it's normal for a retail of this kind.

The closest thing an FDD has to a failure rate is Item 20 — outlet openings, closures, terminations and non-renewals, reported by the franchisor. French Florist's outlet tables are read directly from the FDD in the full report. The actual closure and termination counts, and how French Florist's churn ranks against retail peers, are in the full report.

The full French Florist report — $99

The Item 19 earnings figures, every number ranked against retail peers, and the litigation and churn detail — delivered instantly, yours to keep.

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Who owns French Florist?

French Florist's franchise is offered by Floral Franchising, Inc. — the franchisor named on the cover of its most recently filed Franchise Disclosure Document (2026), and the entity a franchisee actually signs with. That name comes straight off the filing at WI DFI; it identifies the franchisor, not necessarily the ultimate parent company behind it.

Retail franchises at a similar investment level

Anyone weighing French Florist is really weighing it against the other brands their money could go into. These are the closest by total initial investment (FDD Item 7), each with its own FDD-based page.

Floors To Go$23,050 – $61,900Coast Supply Co.$213,500 – $365,500 · Item 19 disclosedRelax The Back$190,250 – $392,310 · Item 19 disclosedWild Birds Unlimited$231,635 – $376,392 · Item 19 disclosedUbreakifix by Asurion$171,350 – $468,150 · Item 19 disclosedGame Castle$198,900 – $442,400 · Item 19 disclosedSnooze Mattress Co.$197,350 – $483,600Street Corner Urban Market$128,199 – $575,699Scout & Molly's$319,000 – $388,000 · Item 19 disclosedOnce Upon a Child$287,800 – $420,800 · Item 19 disclosedFlip Flop Shopsinvestment not disclosed · Item 19 disclosedFully Promotedinvestment not disclosed · Item 19 disclosed

French Florist franchise — frequently asked

Who owns French Florist — who is the franchisor?

French Florist's most recently filed FDD (2026) names Floral Franchising, Inc. as the franchisor — the entity you would actually sign the franchise agreement with, as stated on the disclosure document itself. A registry filing names the franchisor, not necessarily its ultimate parent company.

How much does a French Florist franchise cost?

French Florist's most recently filed FDD (Item 7) puts the total estimated initial investment at $242,675 – $398,675, with an initial franchise fee of $45,000 and a 6% royalty. That price is the franchisor's own estimate of what it takes to open, not a quote. The full report breaks down every fee line and benchmarks it against retail peers.

How much profit does a French Florist franchise make?

French Florist discloses unit earnings in Item 19, but that figure is revenue — sales — not profit. Royalties (6% of gross for French Florist), the ad fund, rent, payroll and supplies all come out of it, and no FDD discloses what an owner nets. Any French Florist franchise profit number quoted elsewhere is an estimate. The full report shows the disclosed revenue against the full ongoing fee load it has to cover.

Does French Florist disclose financial performance (Item 19)?

Yes — French Florist reports unit-level earnings in Item 19. The full report shows the actual revenue figures and how they rank against retail peers.

Are there lawsuits against French Florist?

We do not publish a litigation answer for French Florist: Item 3 could not be read reliably from this filing, and we would rather say so than assert a clean record we have not verified. Item 3 of the FDD itself is the place to check.

Is French Florist a good franchise to buy?

Nobody can answer that from French Florist's numbers alone — it comes down to how its investment, earnings, litigation and franchisee churn stack up against retail peers, which is what the full report is for. Our read on this filing is medium risk, stated free above. For $99 you get the figures driving that read, the actual Item 19 earnings (disclosed in this FDD), where every figure ranks against peers, and the specific questions to ask the franchisor before you sign.

Decide with the numbers — $99

A French Florist franchise is a $242,675 – $398,675 decision you make once, on a ten-year agreement, usually with a personal guarantee behind it. For $99 you get an independent read of the document that decides it: the actual Item 19 earnings, every figure ranked against retail peers, the litigation split into franchisee and corporate matters, the churn behind the outlet count — and the questions to put to the franchisor before you sign. If it tells you nothing new, reply within 14 days and we'll refund it.

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Get a free email when something changes on French Florist or retail: a new FDD registration, a new lawsuit, an outlet count that shifts, or Item 19 earnings going from undisclosed to disclosed. Pulled straight from the same registries every report is built on.

This report compiles and structures publicly filed Franchise Disclosure Document (FDD) data from state franchise registrations. It is not legal, financial, or investment advice, is not affiliated with or endorsed by any franchisor, and does not replace reading the full FDD or consulting a franchise attorney or accountant. All figures are as disclosed by the franchisor in its most recent registered FDD. Item 19 financial performance representations are made at the franchisor’s option and may be absent or limited.